UserProof

Customer story · sales.co · October 20 to 26, 2026

Sales.co doubled the Twitter visitors who stayed, in week one

Sales.co runs done-for-you outbound. Much of its traffic comes from x.com, and most of those visitors left the home page without a click. UserProof showed why on the second day of recording, Claude Code shipped the fix the same afternoon, and UserProof checked it six days later.

24% → 47%x.com visitors who stayed past the first screen
76% → 53%x.com bounce on the home page
0 → 4button clicks from phone visitors (136 visits before, 155 after)

What UserProof found

Visitors from x.com landed on the home page and left: 76% bounced, against 28% from other sources. 69% of them were on a phone. On a phone the first screen held only the headline and a seven-line paragraph, and both buttons sat on screen two. They left at a median of 7 seconds, 12% of the way down the page. 136 phone visits produced zero button clicks.

The fix

On phones only, a one-line subhead ("100% done-for-you outbound. From $2,000/month.") and both buttons, START NOW and BOOK CALL, now sit on the first screen. Desktop stayed the same. It shipped October 20 at 20:52 UTC and was marked applied in UserProof at the same moment.

The check, six days later

x.com visits to the home pageBefore (14 days)After (6 days)
Bounced90 of 118 (76%)45 of 85 (53%)
Took a next step25 of 118 (21%)38 of 85 (45%)

The bounce drop is 23 points (95% interval 10 to 36). Over the same period the share taking a next step fell on sales.co's other pages, so the lift is not site-wide drift: the difference-in-differences is 39 points (95% interval 23 to 54).

What we can't claim yet: sales. Conversions from these visits went from 0 to 1, too few to call. Detecting a 20% sales lift on this page would take far more traffic than it gets, so the money read is a context check on November 3, not proof.

Source: UserProof check_fix on finding 8410af88, read October 26, 2026. Sales.co commit a67d9bf.

Set up UserProof on your site